The First Descendant's AI Ads: A Disturbing Trend

short-reviews Aug 19, 2025

Nexon's use of AI-generated ads for The First Descendant raises significant concerns about authenticity. The digital clones of actual streamers, like DanieltheDemon, lack genuine enthusiasm, instead delivering awkward performances. Watching these ads feels more like a poor imitation than an engaging promotion. Instead of investing in real influencers, this approach suggests a troubling reliance on technology over human connection. The backlash on Reddit highlights the disconnect between marketing and audience expectations. This decision feels like a desperate move to utilize AI tools without considering the implications on brand perception. With countless streamers available, opting for AI seems like a missed opportunity to foster genuine engagement. In a world inundated with digital content, authenticity should remain a priority. Overall, this trend might signal a worrying future for influencer marketing in gaming.

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