Blizzard's Focus on Existing Properties
Blizzard's president, Johanna Faries, emphasizes the importance of existing IPs in the company's future growth. While iconic franchises like World of Warcraft and Overwatch remain central, the neglect of Heroes of the Storm raises questions about their commitment to diverse gaming experiences. "We have iconic IP and in many ways it still has a lot of room to scale" — but will that scale include new games or just overhauls of the same? - The potential for revitalizing Heroes of the Storm could tap into a dedicated fanbase. - Innovation seems stifled when the focus is narrowly on existing properties. The gaming community eagerly awaits whether Blizzard will truly embrace its legacy or simply rest on its laurels. For more insights, check out the full article here.