Amazon's March of Giants Sold to Ubisoft: A Strategic Move?

short-reviews Dec 16, 2025

The decision to sell March of Giants to Ubisoft raises questions about Amazon's commitment to game development. Just months after announcing a halt to first-party AAA projects, this sale signals a shift in strategy. The move could reflect Amazon's struggle to find its footing in the competitive gaming market. - Ubisoft's acquisition may inject new life into the project, but it also indicates Amazon's willingness to step back. - The free-to-play model could attract a wide audience, yet the execution remains crucial. This situation emphasizes the challenges of developing a successful MOBA in today's landscape. While the sale might benefit Ubisoft, it leaves many wondering about Amazon's future in gaming. Ultimately, the industry's volatility makes it difficult to predict the long-term outcomes of this transaction. Fans will be watching closely as the project evolves under new management.

Source

Tags